Frequently asked questions

FAQ

WHO ARE WE?

Who is EcoMatcher?

EcoMatcher is a Certified B Corporation and TreeTech company making tree planting transparent, measurable, and engaging.

Through its technology platform, EcoMatcher enables businesses to plant and track real trees, strengthen customer loyalty, engage employees, and create meaningful sustainability experiences. EcoMatcher also offers transparent carbon removal solutions through TREES+.

How do these trees help our planet?

Trees absorb carbon dioxide as they grow, helping remove CO₂ from the atmosphere. They also support biodiversity, improve soil health, help prevent erosion, and contribute to healthier ecosystems.

Through its tree-planting partners, EcoMatcher also supports local communities and farmers, creating environmental, social, and economic benefits.

Where are these trees planted?

EcoMatcher works with carefully selected and vetted tree-planting partners across Asia, Africa, the Americas, and the Middle East. Planting locations vary by partner, season, and project availability.

Our partners work with local communities and farmers to determine which tree species to plant, where to plant them, and when to plant.

As EcoMatcher continues to expand its partner network, available planting locations may change over time. Please visit our website or contact us for the latest list of planting locations.

What is a B Corp?

A Certified B Corporation, or B Corp, is a for-profit company certified by B Lab for meeting high standards of social and environmental performance, transparency, and accountability.

Companies must go through an assessment and verification process and recertify periodically to maintain certification.

The global B Corp movement continues to grow. For the latest figures and standards, we recommend visiting B Lab’s official website.

HOW DOES IT WORK?

How does EcoMatcher work?

EcoMatcher combines three core technologies to make tree planting transparent, measurable, and engaging.

TreeCorder records individual trees, including their GPS location, species, planting date, photographs, and farmer information.

TreeManager enables businesses to manage, gift, and integrate trees into employee engagement, customer loyalty, and other sustainability programs.

TreeTracker 3D allows recipients to virtually visit their trees, explore planting information and biodiversity, and connect with nature through interactive features, including TreeChat+.

Together, these technologies connect businesses, tree-planting partners, and tree recipients.

How much do the trees cost?

Tree cost starts at $3.79 USD per tree with a MOQ of 5 trees. The cost includes tree adoption for life and the ability to track the tree on EcoMatcher’s platform (both web and iOS/Android/Teams app). If you want to plant a Forest (MOQ is 1,000 trees) or Global Forest (MOQ is 3,000 trees), please get in touch with us at: contact@ecomatcher.com.

Is there a minimum order quantity (MOQ) for trees?

There is a minimum order quantity (MOQ) of 5 trees per purchase. For a Forest in your name, our MOQ is 1,000 trees, and for a Global Forest, that is 3,000 trees.

Who owns the trees?

EcoMatcher works with foundations specialized in tree planting to ensure trees are planted. Those foundations provide farmers with high-quality seedlings; they plant them on their land. Your purchase funds seedling growth, transportation to farmers, and farmers’ livelihoods and education. The farmers who care for the trees will own them, and your funding will also allow them to reap the benefits the trees may offer their community.

What tree species are planted?

EcoMatcher’s partner foundations decide what trees are being planted. They know the local situation best, together with the local communities and farmers. The trees planted are a mixture of, e.g., indigenous and fruit trees such as avocado and mango trees. Per foundation, an average of 5-8 species are planted. Through EcoMatcher’s TreeTracker, you will know the type of each tree planted; you even will see how your tree will look in 5-8 years.

What is a tree nursery, and where are those?

A tree nursery is an area/ place where young trees (seedlings) are grown and are given special care. Once the seedlings are ready to be planted, they are transported to the plot of land and planted by the foundations and farmers.

Our partner foundations either have their tree nurseries close to the areas where the seedlings finally are planted, minimizing transportation, or source seedlings from commercial and bespoken tree nurseries.

How does ForestSounds work?

In TreeTracker, users can immerse themselves in the tree’s local environment by listening to forest sounds. Generic ForestSounds are selected according to the tree’s weather conditions and time of day. Simply click the ForestSounds button located in TreeTracker.

How does the farmer's message work?

In addition to being able to see where their tree is located using TreeTracker, users can also see who the tree’s planter is and send a thank you message. All messages are sent one way to the farmer only. They are collected and translated by the tree planting organization and delivered to the planters on a regular basis. Whilst you will not get a response, please rest assured all messages are delivered!

To send a message to the farmer, simply click on the Send Message button in TreeTracker on EcoMatcher’s web version and under the information button on EcoMatcher’s TreeApp.

TREECHAT+

Why does EcoMatcher offer TreeChat+?

TreeChat+ makes connecting with nature more engaging and fun. It encourages people to learn about their trees, the surrounding environment, and biodiversity through interactive conversations.

Does TreeChat+ use energy?

Yes, like other digital services, TreeChat+ uses electricity to process conversations. We keep replies brief, though, and use lightweight AI models. Based on initial estimates, a typical TreeChat+ conversation of 5 messages generates about the same CO₂ as opening an average webpage.

EcoMatcher will continue exploring ways to further reduce TreeChat+’s environmental footprint.

GETTING STARTED

How do I create an EcoMatcher account?

To create an EcoMatcher account, start by clicking “Log In” and then “Register.” You can sign up with your email, ensuring a strong password with mixed characters, and accepting the terms and conditions. After clicking “Create Account,” activate it via the verification email that will be sent to your inbox. Alternatively, you can register using your Facebook or Google account.

Click here to see the tutorial video

How do I customize my profile?

To manage your EcoMatcher profile, access the “Profile” tab within “My Account” to change your company name, password, upload a logo, customize your tree marker, and add website/social media links. You also have the option to transfer your account to another registered EcoMatcher account or to delete your account.

Click here to see the tutorial video

How does TreeTracker work?

EcoMatcher’s TreeTracker 3D allows you to virtually visit your planted tree in 3D. You can view a unique picture and details about your tree, including its species. EcoMatcher also shows who cares for your tree, provides biodiversity information, and lets you download a tree certificate. You can also find information about when it was planted, its current estimated height, estimated carbon sequestration, and local weather, enhanced by optional ForestSounds. TreeTracker includes TreeChat+, enabling you to chat with your AI-powered tree. Finally, you can easily share your tree with others on social media.

Click here to see the tutorial video

How to view my trees and Impact Report?

Within the “My Account” section of EcoMatcher, (select icon next to cart on desktop), you can explore all your trees in “My Trees.” “My Forest” enables you to explore your forests and their carbon impact. The “Impact Report” details the contributions per SDG, including the carbon sequestered, tree locations, and planting foundations.

Click here to see the tutorial video

What will the recipient see when they get trees?

A tree recipient receives a tracking link that leads to a landing page with EcoMatcher’s gifting experience and access to TreeTracker 3D. There, they can view their tree, see details such as the species and planter, explore impact information, and download a tree certificate. Depending on the setup, they may also be able to interact with the tree via EcoMatcher’s conversational features and share it with others.

Click here to see the tutorial video

How do I send trees to customers or employees?

EcoMatcher offers several tools to gift trees. You can send fully customized emails that include trackable tree links and certificates. You can also download tree links in a spreadsheet, create Tree Certificates and TreeCards with QR codes. A custom landing page for tree redemption is available, along with APIs for platform integration.

Click here to see the tutorial video

HOW TO GIFT TREES?

How do I send emails linked to trees?

To send trees by email with EcoMatcher, go to the TreeManager under Tree Tools and select “Email”. You can customize your company’s branding, the EcoMatcher gift box appearance, and the email content using templates or your own design. You can send test emails, send emails one by one, or in bulk.

Click here to see the tutorial video

How do I create gift Certificates?

To create Certificates, navigate to the Certificate option in the TreeManager under Tree Tools. The step-by-step process involves customizing the Certificate with your logo and company details, selecting a gift box design, and uploading the recipients’ names. Once you confirm the details, you’ll receive the Certificates in PDFs; each PDF is in the name of the recipient.

Click here to see the tutorial video

How do I download a spreadsheet with tree links?

To download a spreadsheet with tree links from EcoMatcher, go to the TreeManager under Tree Tools and select Spreadsheet. The process involves three steps: enter your company details, select a gift box design, and specify the number of tree links and the number of trees per link. After confirming, EcoMatcher will email you the spreadsheet containing the tree links for further use.

Click here to see the tutorial video

How do I design and download TreeCards?

To create TreeCards with EcoMatcher, navigate to the TreeManager and select “TreeCard”. You’ll then add your branding details, choose and customize a gift box, and either select a template or upload your own design using the template. Finally, specify the number of cards and the number of trees per card, and EcoMatcher will generate the cards in a single PDF.

Click here to see the tutorial video

How do I generate QR codes linked to trees?

To generate QR codes linked to trees with EcoMatcher, go to the TreeManager and select the QR Codes option. You’ll then add your branding details and customize a gift box. Finally, specify the number of QR codes and trees per code, along with the tree country and preferred language. Once confirmed, EcoMatcher will generate and email the QR codes to you.

Click here to see the tutorial video

How does the redeem page work?

The redeem page in EcoMatcher is a customizable landing page where customers or employees can redeem a tree or trees from your forest. Users must enter a unique redemption code and their email address. If both are valid, EcoMatcher will send a customized email with a link to the tree or trees to the user. The redeem page can be tailored to match your branding. For further details, contact EcoMatcher.

Click here to see the tutorial video

ARE WE TRUSTWORTHY AND SUSTAINABLE?

How does EcoMatcher select tree-planting foundations?

EcoMatcher understands that the quality of our tree-planting partners is one of the key pillars of success. We have developed a vetting process to help ensure that the tree-planting organizations we partner with are genuine and sustainable.

The vetting process consist:

  • A questionnaire, see here;
  • On-site visits by the EcoMatcher team;
  • The signing of a contractual agreement.
How do I know if the tree I purchased is real?

EcoMatcher provides transparency down to the individual tree. Using our TreeCorder technology, each tree is digitally recorded with its GPS location, photograph, species, planting date, and information about the farmer caring for it.

Through TreeTracker, you can virtually visit your tree and explore these details. EcoMatcher also carefully vets its tree-planting partners to help ensure responsible planting and long-term care.

How do I tell if the tree I received is unique to me?

Details of every tree we plant are captured using a special app we developed called TreeCorder. TreeCorder is used by EcoMatcher’s partner foundations planting trees.

With TreeCorder, each tree is recorded with its unique photo, GPS location, planting date, species, and even the farmer who planted the tree. EcoMatcher seeks to bring complete transparency to the tree-planting process.

Will there be long-term care and growth of the tree I have purchased?

Farmers are carefully selected by the foundations with whom we partner. Like the foundations that sign a contractual agreement with EcoMatcher, the farmers also sign an agreement with the foundations promising they will take good care of the trees. This will also be in their best interest as the trees will help improve the condition of their soil, which can be used to grow other crops they can sell. Also, in some locations, fruit trees are planted that bear fruits already in their 3- year. Foundations will make it a point to check up on the trees regularly and will use EcoMatcher’s digital tree-planting maps.

HOW CAN YOU COLLABORATE WITH ECOMATCHER?

We are a tree-planting organization and would like to collaborate with EcoMatcher! What do we need to know?

We have defined criteria guidelines for accepting tree-planting organizations to the EcoMatcher platform:

  • Your organization must be active in tree planting.
  • A track record of at least three years is required.
  • You must use EcoMatcher’s TreeCorder App to record tree and farmer details. We can help and advise you on how to do that.
  • How many trees would you be able to offer? We would need this to understand how ‘scalable’ your business is.
  • To fully make use of the platform, we will need some digital media from your organization, such as high-resolution logos, photos, and videos.

If you would like to be listed with your cause, please get in touch with us at: contact@ecomatcher.com.

We are a business and would like to purchase trees for our clients/ employees! What do we need to know?

Get access to our TreeManager and its whole suite of digital gifting tools simply by creating an account and purchasing trees from the EcoMatcher website. Through our platform, you can easily monitor your existing inventory of trees and their carbon sequestration.

Depending on what purpose you might have for the trees, whether it is for customer loyalty programs, employee engagement, or corporate gifting, the possibilities are endless. Find out how you can make your first purchase here!

We are an E-Commerce business and would like to offer trees to our customers. What do we need to know?

A great and easy way is to offer trees to your online customers, who can decide to add trees to their purchases as they check out. It is an opportunity to increase your profit and revenue, and your customers will appreciate the opportunity to contribute to a better world. Once the tree purchase has been made, your customer will receive details about the trees purchased and virtually travel to their trees immediately. With EcoMatcher’s Zapier platform, this integration is easy and seamless.

I love the cause and would like to partner with EcoMatcher and help market the trees to my clients! What do I need to know?

EcoMatcher’s Channel Partner Program enables certified partners to offer trees to their clients and use EcoMatcher’s digital platform to fully customize the tree offerings for their clients.

As a partner, you can make a margin on every tree sold. As EcoMatcher’s products (trees!) and services are all digital, you are not confronted with customization, shipping, and storage costs, all significant and polluting in the case of physical products.

If you are interested in becoming a Partner, please get in touch with us at: contact@ecomatcher.com.

ACCOUNT MANAGEMENT FOR APPS

How to delete my account on the EcoMatcher App?

To delete your EcoMatcher Account on the EcoMatcher App, please follow the following steps. On the EcoMatcher App > Profile > Delete Account > Fill out the form and submit the request. By submitting the form, you agree that deleting your EcoMatcher account is permanent, and a deleted account cannot be reinstated. Your EcoMatcher account will be permanently deleted in 3 working days.

How to delete my account on the TreeCorder App?

To delete your TreeCorder Account on the TreeCorder App, please follow the following steps. On  the TreeCorder App > Settings > Delete Account > Fill out the form and submit the request. By submitting the form, you agree that deleting your TreeCorder account is permanent, and a deleted account cannot be reinstated. Your TreeCorder account will be permanently deleted in 3 working days.

EU GREENWASHING RULES

How does EcoMatcher help businesses address EU anti-greenwashing rules?

The European Union requires businesses to substantiate environmental claims with credible evidence. Under Directive (EU) 2024/825, new rules applying since September 27, 2026, restrict misleading environmental claims, unreliable sustainability labels, and certain carbon-neutrality claims based on offsetting.

EcoMatcher’s TreeTech helps businesses make more specific and transparent tree-planting claims by providing individual digital tree records, including GPS location, species, planting date, photograph, and planting partner.

For example, instead of simply stating “We planted 10,000 trees,” a company can refer to 10,000 individually recorded trees through EcoMatcher, with supporting information accessible for each tree.

Are EcoMatcher's carbon sequestration estimates independently certified?

EcoMatcher provides estimates of carbon sequestration, which should not be confused with independently verified carbon credits. For businesses requiring certified nature-based carbon removals, EcoMatcher offers TREES+, combining tree-level transparency with projects developed under recognized carbon standards, including Verra and Gold Standard.