EcoMatcher is a B-Corp Certified Social Enterprise that serves as a platform that allows companies to improve their businesses while helping to tackle the climate crisis in a clear, transparent, and accountable way.
Through EcoMatcher, companies can plant trees and utilize them in innovative ways, from gifting trees as part of customer loyalty programs, to providing them as employee perks for engagement or even adding them as a reward for the completion of surveys. The possibilities are endless.
EcoMatcher partners with carefully selected and vetted tree planting foundations / NGOs from around the world, currently planting trees in Indonesia, the Philippines, Nepal, Thailand, India, Peru, Guatemala, and Uganda. EcoMatcher’s ambition is to have 25 tree planting partners by 2021.
The tree planting foundations determine with the local communities what trees are best planted where and when.
Whether it is the global rise in temperature, the shrinking of ice sheets, or the rise in sea levels around the world, there is plenty of evidence that climate change is well and truly upon us. As the lungs of the planet, the planting of trees can be beneficial to both people and the environment.
Trees breathe in carbon dioxide and breathe out oxygen, making them one of the best ways to slow or even reverse the greenhouse effect. Forests also provide a habitat for biodiversity, serving as a home for birds and other wildlife.
At EcoMatcher, there is emphasis as well on the social and economic impact tree planting can have on societies, partnering with foundations with a focus on long-term and sustainable empowerment and development on local communities. Trees can also provide erosion control, watershed retention, soil fertility, and shade.
EcoMatcher adopts a three-pronged approach to help facilitate a transparent tree planting process – with the TreeCorder, TreeManager, and TreeTracker applications each assisting different stakeholders, from the farmers of partnering tree planting foundations to the end-user clients and employees receiving the trees.
Firstly, TreeCorder provides foundations and farmers with an easy-to-use mobile application to capture information of each tree they plant, from the precise location of the tree, date of planting, a photo of the tree, the species, and even the farmer.
Businesses or individuals can then purchase these trees through EcoMatcher’s website, adding trees to their TreeManager account. Through the TreeManager, a suite of digital tools is made available, from customizable TreeCards to API integration to enhance the digital gifting process.
Finally, tree recipients can utilize TreeTracker, a web application using satellite maps, to monitor their tree, and read up on details about the tree, from information about the species, its growth potential, as well as who planted it and when it was planted. Tree recipients also can download an iOS/Andriod app for this purpose.
Trees cost $3.49 USD per tree (MOQ 10 trees). The cost includes tree adoption for life and the ability to track the tree on EcoMatcher’s platform (both web and iOS/Android app). In case you want to plant a Forest (min. 1000 trees) or Global Forest (min., 3000 trees), please contact us here.
There is a minimum order quantity (MOQ) of 10 trees per purchase. For a Forest in your name, our MOQ is 1000 trees, and for a Global Forest that is 3000 trees.
EcoMatcher works with foundations specialized in tree planting, ensuring that trees are planted. Those foundations provide farmers with high-quality seedlings; farmers plant the seedlings on their land. Your donation finances the growth of the seedlings, the transportation of the seedlings to the farmers, and the livelihood and education of the farmers. The farmers who take care of the trees will own the trees, and your funding will also allow them to reap the benefits that the trees may offer to their community.
EcoMatcher’s tree planting partners determine with the local communities what species are being planted where and when. They have that local expertise. We are planting up to 10 (!) different species per foundation. Typical species being planted are Teak in Indonesia, Malaruhat Pula in the Philippines, Albizzia in Uganda, Pinus in Guatemala, Tamarind in Thailand, Cacao in Peru, Pine in Nepal, and Guava in India.
A tree nursery is an area/ place where young trees (seedlings) are given special care. Once the seedlings are ready to be planted, they are transported to the plot of land and planted by the foundations and farmers.
Our partner foundations either have their own tree nurseries close to the areas where the seedlings finally are planted minimising transportation, or source seedlings from commercial and bespoken tree nurseries.
Trees sequester carbon; that is not a secret. However, to “officially” offset carbon, specific ‘carbon credit rights’ are required. Typically, the process of certifying tree planting projects for “official” carbon offsetting is complicated, labor-intensive, and unnecessarily expensive for our vetted tree planting partners. More specifically, you would have to e.g. set up a special trust via projects such as a REDD+ project. Moreover, such a project’s set-up takes multiple years and is relatively expensive (up to several million dollars). Those certified projects may be “official” in general, still they do not offer the same level of transparency as EcoMatcher is offering. As a certified B corporation, EcoMatcher believes in accountability. We are convinced that investing in e.g. trustworthy blockchain technology, transparent tree planting is better than spending money on certification projects. With this approach, EcoMatcher can also ensure that our vetted tree planting partners benefit with fair compensation, thereby taking responsibility in addressing inequalities around the world.
EcoMatcher understands that the quality of our tree planting partners is one of the key pillars of success. We have developed a vetting process to help ensure that the tree planting organisations we partner are genuine and sustainable.
The vetting process consists of:
1. Questionnaire, see here;
2. On site visits by the EcoMatcher team;
3. Signing of a contractual agreement.
EcoMatcher, a certified B corporation, has as objective to plant a billion trees by 2023. In the age of social media, a lack of credibility would easily expose us long before we achieve that.
Every step in our way of working has been carefully designed – from our 3 step vetting process for partnering foundations to the technology of our platform; e.g. with TreeTracker using satellite maps, you can track your tree. We can ensure you that we have done and will continue doing the utmost to be a transparent, accountable, and trustworthy partner.
In case you would like to know more about how we work, please contact us here.
Details of every tree we plant are captured using a special app we developed called TreeCorder. TreeCorder is used by EcoMatcher’s partner foundations planting trees.
With TreeCorder, each tree is recorded with its individual unique photo, GPS location, date of planting, species, and even the farmer who planted the tree. EcoMatcher seeks to bring full transparency to the tree planting process. Find out more details above at How Does It Work?
Farmers are carefully selected by the foundations with whom we partner. Like the foundations that sign a contractual agreement with EcoMatcher, the farmers also sign an agreement with the foundations promising that they will take good care of the trees. This will also be in their best interest as the trees will help improve the condition of their soil, which can be used to grow other crops they can sell. Also, in some locations fruit trees are planted that bear fruits already in their 3-year. Foundations will make it a point to regularly check up on the trees and will use EcoMatcher’s digital tree planting maps.
We have defined criteria guidelines for accepting tree planting organisations to the EcoMatcher platform:
Find out more about how you can be our tree planting partner here!
Get access to our TreeManager and its whole suite of digital gifting tools simply by creating an account and purchasing trees from the EcoMatcher website. Through our platform, you can easily monitor your existing inventory of trees, and choose from numerous options of what you can do with them – from generating customisable TreeCards, to API integration with your own email marketing system.
Depending on what purpose you might have for the trees, whether it is for customer loyalty programs, employee engagement or corporate gifting, the possibilities are endless. Find out how you can make your first purchase here!
A great and easy way is to offer trees to your online customers as they check out, who can decide to add trees to their purchase. It is an opportunity to increase your profit and revenue, and your customers will appreciate the opportunity to contribute to a better world. Once the tree purchase has been made, your customer will receive details about the trees purchased and virtually travel to their trees immediately. EcoMatcher offers API to make this integration easy and seamless.
EcoMatcher’s Channel Partner program enables certified Partners to offer trees to their clients and use EcoMatcher’s digital platform to fully customise the tree offerings for their clients.
As Partner, you will be able to make margin on every tree sold. As EcoMatcher’s products (trees!) and services are all digital, you are not confronted with customisation, shipping and storage costs, all significant and polluting in case of physical products.
Find out more about how you can collaborate as a Channel Partner here!