Author: Bas Fransen

Employee engagement is often mistaken for employee happiness or satisfaction. While these two components are vital to your organization's overall health, they do not refer to employee engagement– if anything, they are by-products. Employee engagement points to the emotional investment and commitment of your employees to...

Are you looking for an excellent gift for your customers and employees? Corporate businesses should seriously consider the idea of gifting trees as a brand strategy. Here are five reasons why tree planting can prove beneficial to your company, no matter its size. Save Money Planting and...

From exception to norm: that’s the trajectory that environmentally conscious people like you and us want the concept of “giving back to the planet” to take. At EcoMatcher, we know we’re not alone when we say we’d like more and more organisations to normalise both...

At a Unilever factory, back in 2015, six employees talked to their manager about starting a beauty and hair care course to prepare local women for jobs and entrepreneurship while simultaneously marketing Unilever products. The green signal came; the course was established. Just a year...

Interested in getting ideas on how to grow your business sustainably while helping to fight the climate crisis? Ideas that help your company to increase employee engagement, customer loyalty, and satisfaction? Bas Fransen, the founder of EcoMatcher, is passionate about addressing the climate crisis with...